Lift & Luminate Serum Foundation for Mature Skin - Cool Ivory

Powered by No7 Lift & Luminate Triple Action Serum technology, Lift & Luminate Triple Action Foundation instantly gives skin a firmer, brighter-looking appearance. This medium to full coverage foundation is formulated with light reflecting particles and optical blurrers to help uneven pigmentation and texture for an illuminated-looking complexion.

The Lift & Luminate Triple Action Foundation by No7 features several skin-loving ingredients. Vitamins A, C, and E help to brighten the appearance of the skin for a radiant foundation. MATRIXYL 3000 PLUS™, a collagen-based peptide technology, helps create a more youthful-looking complexion, making this an excellent foundation for older women. Optical Blurring Technology helps reflect light away from fine lines and wrinkles. Additionally, the foundation contains SPF 15 to actively help protect skin from the damaging effects of the sun, and hibiscus, which enhances the skin's ability to retain moisture.

Unlike many foundations, this product is formulated with Skin Expert™ technology, analyzing 1.9M skin tones for a true-skin match. Available in 18 shades, this product has been specifically formulated to blend seamlessly into a range of skin tones.

Clinical results show that 93% of respondents saw a visible reduction in the appearance of age spots, 85% saw a visible reduction in the appearance of fine lines, and 81% saw that their skin looked firmer after 4 weeks of use.*

To use, dot a little bit of the hydrating foundation where you need it most, usually your cheeks, nose, and chin. Blend into skin with your No7 Flawless Finishing Blending Sponge or No7 Foundation Brush in a small circular motion, working downwards and outwards from the center of your face.

No7 has been creating beauty history by helping women look and feel their best for decades. With a rich health and beauty heritage, innovative skincare, and makeup backed by science, No7 has become the trusted brand through the generations. No7 has always offered every woman luxurious and glamorous beauty at a price they can afford.

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